The Real Pain in the A** During Pregnancy (Literally)

Let’s talk about something that no one wants to talk about—but almost every pregnant woman deals with: hemorrhoids. Yep, the literal pain in the a** that shows up right when you’re already navigating swollen ankles, weird cravings, and a tiny human doing backflips on your bladder. And 30-40% of pregnant women experience them.

I started Anything Brands after watching my husband suffer (and I mean suffer) with what we lovingly refer to in our house as butthole drama. I thought hemorrhoids were an “older dude” problem. Nope. Turns out they’re an “everyone with a butt” problem-especially pregnant women.

After launching Anything Butt, our all-natural, aloe, vitamin e, arnica and organic hemp-powered balm, something surprising happened: my mom friends came out of the woodwork.

  • “I used this after baby #2 - total lifesaver.”

  • “Having suffered from hemorrhoids throughout my pregnancy, this is the first thing I packed in my hospital bag.”

  • “Finally something that works and doesn’t feel like I’m putting chemicals on my most sensitive skin.”

  • “The Beyoncé of butt balms!” 

The reality is that hemorrhoids are wildly common during pregnancy. Why?

  • Your growing uterus puts tons of pressure on your pelvic veins

  • Pregnancy hormones slow digestion and make you more prone to constipation

  • That extra weight (baby + snacks) doesn’t help either

  • And… let’s face it, sitting more and moving less also adds to the issue

What can you do (besides curse the universe)?

  • Eat real fiber (fruits, veggies, lentils… not just fiber bars)

  • Hydrate like it’s your job

  • Get up and walk around—even just a little

  • Don’t sit on the toilet scrolling TikTok for 20 minutes

  • Take sitz baths (they work)

  • And of course, use something natural and soothing like Anything Butt

I made this product because no one should feel embarrassed about taking care of their butt. It’s effective, safe for pregnancy and postpartum, and honestly, your future self will thank you.

So to all the mamas-to-be out there: you've got enough on your plate. Let’s take this off it.

With love (and zero shame),
Elisette

P.S. Yes, it’s called Anything Butt. Yes, it’s cheeky. And yes, it works.


Editor’s note: At Hello Mamas, we love sharing great health and wellness tips, but this is not medical advice. Always consult your doctor or healthcare team before starting any new routine or treatment. Also, at Hello Mamas, we share products we personally love and may earn a small commission from affiliate links. This doesn’t affect the price you pay. We only recommend products we genuinely believe in, but your experience may vary.

Elisette Carlson

Elisette Carlson is the founder of Anything Brands and Anything Butt. She is an agency owner, wellness marketing strategist, investor, and unexpected champion of butts.

https://www.anythingbrands.com/discount/hellomamas
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